OUR TEAM
Peak Performance Web Pros is a diverse group of innovators who are dedicated to the way you market, sell and service your brands and businesses.
Jeremy Shepherd
CEO
Jeremy’s launch into the world of innovating and creating a website for network TV flash sales events started with a specific need. While running his mega successful fashion jewelry brand Pearl Paradise, he was invited to sell on NBCs Jill’s Steals & Deals show and needed to create an ecommerce mini website specifically for this network experience. His first sales event earned two million dollars in a 24-hour period and his website handled the traffic without crashing. This caught the attention of other brands who asked Peak Performance Web Pros to create mini websites for them, too. Several years later, Jeremy contracted with NBC to create a single website to house all the brands for Jill’s Steals & Deals. With his first class team, he built a platform offering integrated, end-to-end digital solutions for the network’s flash sales events. Since then, Peak Performance Web Pros work developed websites for other media partners and Jeremy continues to tirelessly drive their success. Married to an international award-winning pearl jewelry designer Hisano Shepherd, you’ll find the couple hanging out at their Marina del Rey home with their two Corgis, Happy and Lucky. When they do travel, it’s to dive and sail around the world.
Vincent Bozanic
CFO
What Vincent is most excited about Peak Performance Web Pros is the opportunity to scale the company for future success. With more than twenty years as a CPA and an expertise in ecommerce and financial reporting, Vincent’s the person to help make that happen. His role as Chief Financial Officer includes the company’s financial oversight and management, revenue optimization and brand/client asset payment integrity. At the end of the day, Vincent goes home to a full house to spend quality time with his wife, three boys and six “fur-kids.”
Lynsey Pew
Director of Operations
To say Lynsey’s busy is an understatement. For several years, she’s been a key player in managing vendor relationships and creating unique flash sale web pages. She also handles email marketing campaigns and fulfillment coordination for sales events. What she loves best about her job is being able to work creatively with vendors to execute flawless flash sales programs and provide national exposure for their brands. When she has time to catch her breath, Lynsey likes to hike and spend time outdoors.
Tina Senter
Controller
When it comes to all things finance, Tina keeps the Peak Performance Web Pros machine functioning as she sets up brands for the network TV shows, processes sales and commission reports, maintains general ledgers and handles the month-end financial closing process. Tina brings an expert finance background to the job with her previous work as a senior accountant and controller in industries from property management to mortgage banking. When she puts money matters aside, Tina likes to travel and explore new places.
Douglas McLaurin
Onboarding Specialist
Douglas is a new member of Peak Performance Webs Pros and proud to be able to bring his adaptability to the fast-paced, dynamic workplace. The former head of marketing and sales for Cortez Pearls provides essential backup and support for PP Web Pros’ many projects. He loves working with people, a quality that the writer, blogger, cook, photographer, family man, vegan and cat lover blends harmoniously with his latest enterprise.
Roger Davila
Customer Service Lead
Roger’s favorite thing about Peak Performance Web Pros is how his fellow team members are on top of their game every single day. Since November 2020, the Los Angeles native has been bringing his own A-game by providing thoughtful, friendly and efficient customer service. Aside from his bilingual English-Spanish skills, thanks to parents who emigrated from Lima, Peru, Roger has a knack for knowing when a fulfillment issue with a brand might surface and works fast to solve the problem. Off work, he’s an avid runner and soccer player, but you might find him in the kitchen perfecting his talent for cooking and baking.
Amber Shiau
Project Manager
Since September 2019, the former civil engineer has poured her detail-oriented skills into a multitude of projects at Peak Performance Web Pros. She manages the group’s automated system and supports flash sales and onboarding. In the past, she was responsible for Peak Performance Web Pros product procurement, data analysis, internal/external communications, and was one of the driving forces behind organizing and streamlining the company’s processes. The SoCal native transplanted to Washington where she does a lot of hiking, dog/cat petting, and noodle eating while building her dream cabin.
Sandy Belson
Accounting / Customer Support
As part of the Peak Performance Web Pros customer service team since 2018, Sandy’s longtime experience and solid work ethic make her an invaluable asset. Before she took on customer service, including order adjustments and chargebacks, she was a production coordinator for Warner Bros. TV and a production accountant at Parsons, a tech company focused on defense, intelligence, security and infrastructure engineering. In her spare time, Sandy is an outdoor enthusiast who is passionate about road cycling, kayaking and hiking.
Priscilia Reyes
Copywriter
New to the Peak Performance Web Pros family, Priscilia is already sold on its collaborative, energizing work environment. As a proficient copywriter, she translates brand copy from English to Spanish and sometimes creates copy from scratch. Priscilia honed her content writing craft while working for several digital magazines and appreciates how she can bring her creativity to this new venture. Off work, her interests run deep from fashion and traveling to watching TV series and listening to music with her two dogs that she adores.
Daniel Ahn
Developer
Daniel’s decade-plus background as the founder and operator of a successful women’s fashion e-commerce company puts him at the center of Peak Performance Web Pros activities where he does web development, graphic design, email marketing management and shopify ecommerce management. He cites his creativity, integrity and hard work as his biggest assets, and can add one more: team player. On Sundays, you’ll find Daniel playing quarterback for an adult flag football team that are close to making it to the playoffs.
Mindy Chavez
Flash Sales Manager
Being detail-oriented and a self-starter are integral to Mindy’s job interacting with brands, the network, and fulfillment center to create flash sales events. Her previous job as an importer for tabletop goods gave her critical expertise in the ecommerce space. What keeps her job at Peak Performance Web Pros fresh and exciting is that each day brings something different since no flash sales event is ever the same. When she’s not in sales mode, Mindy enjoys the outdoors, running and reading.
Sarah Manns
Procurement Lead
At Peak Performance Web Pros, Sarah oversees procuring brands and products for upcoming shows based on the theme the network chooses. This is a very fitting job for the former event industry manager who produced weddings, social events, corporate and residential functions. She brings her deep experience by knowing exactly how to communicate with vendors and prioritizing all the moving parts needed to build a show. Outside of work, Sarah hangs out with her two goldendoodles at the lake in her hometown Asheville and stays busy making plans to build her tiny house on wheels.
Justin Henke
Content Manager
Justin’s work days are spent managing and uploading all vendor-provided content to create flash sale webpages, including image editing and copywriting. His 20-year background in Industrial Design and Business Management fuels his attention to detail, making sure vendors and their assets are represented in the best way possible. The Cleveland and Baltimore sports teams fan loves the great outdoors, water activities, and spending time with family and friends.